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Fujifilm’s new X-T50 has a film simulation dial — and a questionable price

A marketing image of Fujifilm’s X-T50 camera.
The X-T50 kit comes with Fujifilm’s also-new 16-50mm lens. | Image: Fujifilm

Fujifilm has just announced a pair of new cameras at the company’s X Summit Sydney event. There’s the medium format GFX100S II, which frankly falls outside my scope of interest (and budget). The more mainstream of the two is the X-T50, which is a followup to — but not a replacement for — the X-T30 II, which will remain in Fujifilm’s lineup moving forward.

The X-T50 is a hodgepodge of the camera maker’s new and old tech. Let’s start with the new. The body has a fresh, more rounded shape that’s unlike anything else in the X-Series lineup, and there’s a film simulation dial right on the top, a first for any Fujifilm camera. You get several preset film sims to circle between and can choose your own for the three customizable slots — though…

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